top of page
All Posts
The Science of Brand Perception: Why Design Feels Before It Thinks
Discussing how color, typography, language, and visuals are processed subconsciously before rational judgment kicks in.
Dec 24, 20251 min read
From Memory to Meaning: Building Brands the Brain Remembers
A deep dive into how memory, repetition, and emotional triggers help brands occupy long-term mental space.
Dec 24, 20251 min read
How Cognitive Biases Shape Brand Loyalty
Exploring how biases like familiarity, confirmation bias, and the mere-exposure effect influence why people stick with certain brands.
Dec 24, 20251 min read
bottom of page